Google has made a rare concession to transparency. It agreed to allow placement-level reporting for ads served via the Search Partners Network, which includes third-party site operators that license ...
The Google Search Network is a group of search-related websites and apps where your ads can appear. When you advertise on the Google Search Network, your ad can show near search results when someone ...
Google Ads SPN, search partner network, has a 37% lower ROAS, return on ad spend when compared to Google Search ads, directly. Mike Ryan wrote this on LinkedIn, saying, "SPN is a budget buy. It ...
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